Verde Hotels is a sustainable hotel management company that is responsible for the success of Hotel Verde, Cape Town a.k.a Africa’s greenest hotel. The group is pioneering sustainable hospitality management solutions in Africa. Verde Hotels needed a simple logo based on the original Verde “V” associated with Hotel Verde, as well as a tagline that matched their concept. We assisted with the strategy and conceptualisation of the brand and brand launch as well as the tagline and brand ethos of thrivable hospitality solutions.
After the brand was established we assisted the group with their first “Thrivability Report”. A reportthat outlines the thrivable hospitality model and the interventions and actions performed by the flagship property of Verde Hotels: Africa’s greenest hotel, Hotel Verde in Cape Town.