The Why Behind What We Do

We recently rewatched one of our favourite Ted Talks by Simon Sinek. In it, he says something so inspiring that resonates with us:

What you do serves as proof of what you believe.

At transparenCI, we believe in the why behind a business. Our values lie firmly in sustainability and doing good for the environment and people through our work. Through believing in this value, we are able to work with clients who share the same vision as ours so as to create positive ripples of change in a world that so desperately needs it.

It’s not just what we do. It’s why

Like any other creative agency, we offer services like branding and strategy, copywriting, graphic design, digital communications, the list goes on.. but how can we transcend our approach to business and use it as a tool to create positive change?

We go against the grain of standard digital communications and actively choose to offer sustainability as an isolated service while incorporating it into all aspects of our business. For us, it’s so much more than just merely getting a message out there. It’s about why that message matters. Can it change the way we think, act and make decisions?

We’re passionate about helping our clients drive positive change through the ways in which they communicate to their employees and the public. We help brands define, grow and communicate their sustainability journey in a real and meaningful way. That means assisting with strategy to implement more sustainable operations whilst assisting with employee engagement through training and signage. We also specialise in sustainability communications, from creating infographics and blogs that educate people about important topics, to assisting NGOs with campaigns that seek to instill change.

Although we are open to working with clients that don’t necessarily have sustainability as a core value in their company, our vision is to work with like-minded individuals, organisations and brands. We wish to equip our clients to make a difference in their communities and respective industries by using our creative talents and sustainability communications skills as our tool.

To find out more about each of our service offerings, visit our webpage here.